field notes
field notes
short, opinionated notes on ai, taste and building software. no gated content, no email wall.
ai without the hype
what ai is actually good at in real client builds, what it still can't do, and why the studio sells the finished thing, not the ai.
on taste, and how to spot its absence
a practical list of the tells that give away generic ai output, and what real taste looks like instead.
build it. ship it. move on.
why fixed scope beats a discovery phase, why one small studio beats an agency roster, and what "finished" actually means.